Nowadays music is serious business and offers great career opportunities. The youth know this and it is time that their parents take notice of this fact as well, says Janine Pedro of Boston City Campus & Business College. As the exclusive licensee of Soul Candi Institute of Music, Boston offers courses in digital music composition & production and on dejaying.
“Parents are familiar with music careers like songwriters, singers and music bands, but it seems they are not aware that big brands have entered the music space and are investing big money in music,” Pedro points out. “Think about it, commercials on TV and radio use music; the gaming industry uses music; the mobile telephone industry uses music; corporate videos use music; shopping centres have music, all types of events including conservative black-tie events use music. Many international companies use music to build their brands and grow sales, especially among the youth. It follows that there are jobs for people who want to be involved in playing, producing and selling music – and these are real jobs that pay real money.”
To gain entry to these music jobs and career opportunities, you need to get the appropriate training and relevant experience, as is the case with any other career choice. For those interested in digital music, Boston City Campus & Business College offers the Soul Candi 10-month learning programme in digital music composition and production.
One of a kind in Africa, this programme seamlessly integrates modern music composition with all the latest music production techniques being used by the world’s best hit-making producers. Students get the skills needed to enter the exciting and vibrant life of music production. The compulsory subjects are Music Production with Reason Software; Music Theory; Cubase and Audio Engineering Theory; and Advanced Production and Post Production. The minimum entry requirement is a Grade 10 Certificate, a passion for all things related to music and a hunger for success. No previous knowledge of music or experience with any musical instrument is required.
With the Boston/Soul Candi certificate in digital music composition and production, students can aim at real jobs such as:
· Film score composer
· Designer of sound and music for games, TV, film and other multimedia applications
· Record producer
· Post-production and mastering engineer
· Recording engineer
· Live sound technician
For those interesting in becoming professional DJs, Boston offers the Soul Candy Institute of Music DJ 101 short learning programme. This programme runs for two months (8 weeks) and students can start anytime, space permitting. Students attend class twice weekly; one practical lecture and one theory lecture per week. On the practical side, students get to grips with things like the functionality of a professional turntable CD player; cueing and control; applications and functionality of a professional DJ mixer; music structure and selection. The theoretical training covers, among others various styles/genres of music; the structure of music; and responsibilities of a professional DJ.
Due to their high-tech nature, these learning programmes are offered at selected Boston campuses only. The digital composition and production programme is available in Durban City, Johannesburg City Centre, Sandton, Pretoria Arcadia, Cape Town, East London, Bloemfontein, Port Elizabeth and Umhlanga. The DJ learning programme is available in Johannesburg City Centre, Sandton and Pretoria.
Pedro adds that quite a few famous DJs completed the Boston/Soul Candi music learning programmes and have carved successful careers for themselves, like Crazy White Boy, who was involved in the development of the course, and DJ Cueber to mention but two.
“We invite prospective students to visit one of our campuses and bring their parents with,” says Pedro. “This way they can get a better understanding and a feel for the music courses, can speak to trainers and see the training equipment.”
For more information contact Boston City Campus & Business College on 011 551-2000, e-mail info@boston.co.za or Facebook.
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